Flock Landing Page.
Flock's landing page: explains copy trading, simulates potential earnings, and tracks live crypto prices.
About the project.
The Flock landing page introduces Indonesia's first crypto copy-trading platform to new users. I built and maintained it end-to-end on WordPress and Elementor: product explainer, USPs, a potential-earnings simulator, real-time crypto price tickers, a blog, and a careers portal, all editable by the operations team without engineering help.
Challenges & decisions.
Overview:
The public website for Flock, Indonesia's first crypto copy-trading platform, where users follow professional traders and automatically mirror their trades. It is the first place prospective users learn what Flock is and why it is worth trying.
Problem
Copy trading was a new concept in Indonesia, so the site had to explain it clearly before asking anyone to invest.
Crypto prices change by the second, so static numbers on the page would quickly go stale.
Operations and marketing needed to publish articles and job openings without waiting on engineers.
What I did
Built the site end-to-end on WordPress and Elementor, from layout to launch, and maintained it afterwards.
Built the product explainer and USP sections, showing what copy trading is and why Flock is different.
Built a potential-earnings simulator: visitors enter an amount, pick a trader and a time period, and see what copying that trader could have returned.
Added real-time crypto price tickers so the page always shows live market prices.
Set up the blog and the careers portal as WordPress-managed sections, so the operations team runs them on their own.
Impact
Operations and marketing published blog posts and job openings themselves from launch, with no engineering work.
Product education, live market data, content, and hiring all live on one site.
Built with.
A look inside.
